How to Use Social Media to Make Better Hiring Choices

Social media searches can enable employers to uncover critical traits and observe behaviors to help assess the character and determine the suitability of potential employees. Unfortunately, the potential “goldmine” of social media also comes with some significant risks and can lead to unintended discrimination. Is it possible to gain the benefits of peering into your candidate’s social life while minimizing the risks of doing so? We think so.


We set out to help you navigate the treacherous social media waters and show you how to use it as part of your employment screening process to yield better hiring decisions.